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Tom Hulme

Design Director, IDEO


Tom Hulme is Design Director at IDEO, London, where he uses a human-centred innovation approach to design new businesses. A serial entrepreneur and angel investor, he has firsthand experience in building successful enterprises and, as a result, he has a thorough understanding of business. Hulme regularly speaks, writes and blogs on the topics of entrepreneurship, design thinking, open innovation and industry disruption. He keeps a blog at