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Crispin Murira

Chief Executive OfficerCopia Kenya

Biography

Crispin Murira is the chief executive at Copia, a catalog order and delivery service leveraging mobile technology to increase access to goods for populations living at the base of the pyramid. After 17 years in the United States, Murira—-believing that with the right models, investors can engage populations living at the base of the pyramid in a way that's a win for both sides—-moved back to Kenya to set up and run Copia. In its first year, Copia has increased the take home income of its agents by over 57 percent and increased access of goods to more than 1,000 families. Prior to Copia, Murira worked as a senior mergers and acquisitions analyst at Credit Suisse, co-founded and led a successful fashion accessories design company, and served as marketing vice president for a leading retailer-manufacturer. Murira holds a Bachelor of Arts in economics and physics from Bowdoin College and a Master of Business Administration from Harvard Business School.