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Michael E. Porter is the Bishop William Lawrence University Professor at Harvard Business School and Chair of their programme for newly appointed CEOs of multibillion dollar corporations. He is a leading authority on company strategy, the competitiveness of nations and regions, and strategic approaches to societal problems. The author of 19 books and numerous articles, and a seven-time winner of the McKinsey Award for best Harvard Business Review article of the year, Professor Porter is the most cited author in business and economics.