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Robert Paddock

Founder and Chief Academic Officer, GetSmarter


Rob Paddock is a passionate entrepreneur and educator, with a personal mission to improve lives through better education.

After teaching music in his early career in Cape Town, Rob moved to London to assist with the establishment of a corporate team-building company. On returning to South Africa 4 years later, he launched GetSmarter with his brother, where he is currently Chief of Education.

Rob has spearheaded GetSmarter's unique people-driven learning model, which brings pedagogy, technology, and people together to provide a meaningful learning experience for its online students. Having educated over 35,000 students on University accredited short courses, 90% of whom have successfully graduated, GetSmarter’s approach to online education is redefining what can be accomplished through online education. Rob holds a PGCE, and is currently completing his Masters in Online and Distance Education at the Open University UK.

Rob is an advocate for technology-enhanced learning, and speaks regularly at University seminars, conferences and workshops. Rob is an Executive Director of Hubble Studios, a creative e-learning agency in Cape Town, and an advisor to a number of online education companies in Africa and abroad.


Education • Secondary Education