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Social Norm Entrepreneurship: Collective Action for Common Good?

Thursday, March 29, 2012

Session Description

Location: Lecture Theatre 5
Achieving significant social impact requires more than an innovative solution and well-conceived strategy. Indeed, effecting social change always requires changing behaviour. Sometimes this involves ending entrenched but harmful social norms. At other times, and often in tandem, it requires fostering new norms that the whole community will embrace. This interactive session conducted by a leading theorist in “social norm entrepreneurship” will feature practical, transferable tips from practitioners who have had success in ending negative social norms and promoting positive ones.

Time & Location

Time:
11:00 - 12:30, Thursday, March 29, 2012 BST
Speakers
  • Speaker
    Senior Adviser, Washington DC, UNICEF
    Thérèse Dooley has 20 years of international work experience in the areas of water, sanitation and hygiene. With a background in environmental health, she has worked in Ethiopia, Afghanistan, Mozambique, Zimbabwe, and Lesotho and for Ireland Aid in Zambia and South Africa. She believes that…
  • Speaker
    Founder, Tostan
    Molly Melching is the Founder and former CEO of the NGO, Tostan. She has lived and worked in Senegal since 1974 and has received international recognition for her groundbreaking educational programs in national African languages. Molly's early experiences in rural Senegal reinforced her…
  • Speaker
    Professor, University Of Pennsylvania
    Cristina Bicchieri is the S. J. P. Harvie Professor of Social Thought and Comparative Ethics, Professor of Philosophy and Director of the Philosophy, Politics and Economics programme at the University of Pennsylvania. She is a leader in the fields of rational choice and social norms. She has…