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Friday, March 30, 2012

Storytelling for Impact

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Session Description

The right story told the right way breaks through the noise, accelerates adoption and amplifies impact. But with so many media options, how do you get it right? Join leading experts from independent film, publishing, journalism and social media as they answer your burning questions and share their best advice. Changing the world is a team sport. Hone your skills and build your team!

Note: This session first occurs in the Nelson Mandela Theatre, Friday 11:00-12:30 and is then repeated in the Rhodes Room, Friday 13:30-15:00 in order to accommodate capacity.

When | Where

11:00 - 12:30 Friday, March 30

Session leaders

  • Cara Mertes Speaker
    Director, JustFilms, Ford Foundation
    Cara Mertes’ career focuses on supporting and connecting independent film communities globally as a public television executive, independent executive producer/director, funder, curator and teacher. Currently Director of Ford Foundation’s JustFilms, she funds content, networks and leadership fostering independent film/digital storytelling. She has served as Director, Sundance Institute Documentary Film Program and Fund and Executive Producer of the POV documentary series on PBS, where she was awarded with multiple Emmy, George Foster Peabody, and duPont-Columbia awards. She has executive produced several Oscar-nominated films, including Street Fight, My Country My Country and The Betrayal (Nerakhoon) and led major Ford Foundation funding and support for Academy Award winner CITIZENFOUR. She served as executive director of American Documentary Inc., and has taught and written about the independent documentary movement. Mertes is a member of NATAS, WGA and AMPAS.
  • Science Correspondent, National Public Radio
    Christopher Joyce’s stories can be heard on all of NPR's news programs, including NPR's Morning Edition and Weekend Edition. He came to NPR in 1993 as part-time editor while finishing a book about tropical rainforests, and worked on NPR's national desk. Christopher has written two non-fiction books on scientific topics: Witnesses from the Grave: The Stories Bones Tell (with Co-Author Eric Stover) and Earthly Goods: Medicine-Hunting in the Rainforest. He won the 2001 American Association for the Advancement of Science excellence in journalism award.
  • Mark Tauber Speaker
    Senior Vice President and Publisher, HarperCollins Publishers
    SVP/Publisher
  • Wendy Levy Speaker
    Executive Director, National Alliance for Media Arts & Culture
    WENDY LEVY is the Executive Director of the Alliance for Media Arts and Culture, an organization committed to facilitating innovation, collaboration, strategic growth and cultural impact for the media arts field. Prior to this, Wendy was a Senior Consultant at the Sundance Institute, and Director of New Arts Axis, a new media consultancy working at the intersections of art, culture and human rights. Wendy works with artists, organizations and institutions to deepen relationships and co-create programs and works of art that leverage the power of storytelling, technology and community. Wendy is the recipient of the 2014 Princess Grace Statue Award for distinguished contribution to the media arts field. Wendy speaks regularly at festivals and conferences internationally, on a broad range of topics in social media, documentary, emerging technology, strategic communications and human rights. She has been a featured speaker and panel moderator at the United Nations, Sundance Film Festival, Skoll World Forum, Mozilla Drumbeat, Sheffield Documentary Festival, AIDC, Documentary Edge New Zealand, Making Your Media Matter, Stanford University, SXSW, Latino International Film Festival, and the National Black Programming Consortium's New Media Lab, among many others. An accomplished filmmaker, Wendy's short films have screened at Sundance and at festivals worldwide, won numerous awards, and have been broadcast on PBS and the Sundance Channel.