Kent Rees

Biography

Kent Rees is the GM at Pivot, Participant Media’s independent cable network launched in fall 2013.
Kent has more than 15 years of creative and marketing experience in TV and digital platforms. Prior to his appointment as the network’s GM, he was Pivot’s EVP of Marketing, Scheduling, Operations, and Acquisitions.
Previously, Kent was EVP of Marketing at Bedrocket Media Ventures, working on three "Made For Web" channel launches for YouTube from 2011 to 2012. Prior to that, he was EVP of Marketing at Current TV, where he spearheaded the strategy and creative approach supporting the launch of Countdown with Keith Olbermann, which premiered in June 2011 to record ratings. In addition to overseeing Current's on-air promotion and brand personality, Kent supervised the ad sales marketing team and helped manage Current's transition from LA to New York.
Between 2004 and 2011, Kent held various positions at IFC TV, from Creative Director to SVP of Marketing. At IFC, he supervised brand continuity across all platforms and was the chief architect behind IFC's "Always On. Slightly Off" rebranding in 2010. Kent also drove successful launch campaigns for such IFC shows as The Onion News Network, Portlandia, The Whitest Kids U'Know, The Henry Rollins Show and The Independent Spirit Awards, working with strategic partners that included Foursquare, SXSW, Urban Outfitters, Jones Soda, Delta Airlines and Zipcar.
Prior to joining IFC, Kent created and produced on-air promotional launches for ABC’s The Bachelor and The Bachelorette as well as VH1 Behind the Music, Pop Up Video, VH1 Divas, and VH1 Rock and Roll Hall of Fame, among others.
Kent serves as a guest teacher at Temple University, Columbia, and his alma mater NYU, where he earned his BFA from the Tisch School for the Arts' film and TV production department. In addition to serving as a Promax BDA board member, Kent sits on the 2016 Board of Directors for the National Association for Media Literacy Education.