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Hina West

Director, Nature PaysWWF

Biography

With a 16 year career spanning the private, public and NGO sector across multiple countries, an experienced senior sustainability leader currently leading WWF's new global initiative - Nature Pays - creating market access opportunities for enterprises within WWF's conservation programming globally and beyond.

Previously, headed up WWF-UK's corporate partnership management team - working with the private sector to forge shared-value partnerships, and change in business practices, that result in real conservation impact. Prior to this, Hina worked in a number of programmatic and partnership roles at Oxfam. Along with time spent working for New Zealand’s Green Party combating social and environmental injustice; within communications for the iconic MINI; and raising youth’s awareness of HIV/AIDS with The British Red Cross.

Empathetic, hard-working, trustworthy, energetic, creative, entrepreneurial and solutions-focussed strategic thinker with exemplary communication, numerical and organisational skills. Enjoy working individually, but excel in a team environment; and inspire others to exceed goals, work around difficulties and create new ways to solve issues.