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Jackie Duff

Globa Strategic Project Director, Womens' Economic EmpowermentCoca-Cola Company

Biography

As global Strategic Project Director, Women’s Economic Empowerment at the Coca-Cola Company Jackie is responsible for driving the success of the ‘5by20’ initiative to enable the economic empowerment of 5 million women entrepreneurs by 2020, across the company’s global value chain.

Since joining the Coca-Cola Company in 2007 in Global Marketing in the Sustainability function, Jackie developed international licensing and successfully grew the European business from scratch and led the Coca-Cola brand extension programme and Environmental initiatives for Europe, Eurasia and Asia Pacific. This innovative and collaborative approach, with strategic partnerships was recognised in the best in class international marketing launch of the rPET emeco 111 Navy Chair made from recycled Coca-Cola rPET bottles. Jackie has led the development of Global partnerships with Dolce & Gabbana, Adidas and the first ever licensing and sustainability legacy for the 2012 Olympic Games. Building e-learning solutions for the 5by20 initiative is a key priority to support the global scale and impact.

Prior to joining Coca-Cola, Jackie held international marketing roles at Unilever, Associated British Foods (ABF) and Dr Oetker Group, bringing significant worldwide experience to her role and leadership in driving sustainable innovative business solutions