Biography
Meng Zhao is now an Assistant Professor in Strategy and Organization Skolkovo and Research Fellow, Skolkovo Institute of Emerging Market Studies. Research: Emergence and Evolution of Organizational Fields, Social Entrepreneurship & Corporate Social Responsibility in Emerging Markets and others He also researches Diffusion theory. Diffusion theory's main focus is on the flow of information within a social system, such as via mass media and word-of-mouth communications