Rocco Perla

Biography

Rocco Perla is Co-Founder of The Health Initiative, a campaign catalyzing a new conversation about – and increased investments in – health. Previously Perla served as President of Health Leads, enabling healthcare providers to address drivers of patient’s health, such as health foods and safe housing, and was also on the leadership team that established the Center for Medicare and Medicaid Innovation – developing the national learning system to test new ways to pay for and deliver care for the Affordable Care Act and oversaw the $1B for Patients and the Million Hearts Campaign. He was a Merck Fellow at the Institute for Healthcare Improvement and received the Impact Article of the Year Award from the National Assoc for Health Care Quality; the Federal Executive Board Award for Outstanding Creativity and Innovation; and the Deming Medal by the American Society for Quality. He is an Asst Professor at the UMass Chan Medical School and received his Ed.D from Univ of Massachusetts.