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Thursday, March 31, 2011

Your Brain In Action: The Neuroscience Of Social Change

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Session Description

Success in implementing social change depends on motivating the broader public to act. To do this we must effectively communicate the reasons for change and the consequences of our actions. This session will explore the neuroscience and psychology of the complex processes that determine how people act. Three esteemed scientists will share theoretical and practical knowledge garnered from their research to help social entrepreneurs understand how to better communicate to catalyse positive change.


When | Where

09:00 - 10:30 Thursday, March 31

Session leaders

  • Research Fellow, University of Oxford
    Matthew Rushworth is a Research Fellow in the Department of Experimental Psychology and Centre for Functional Magnetic Resonance Imaging of the Brain (FMRIB), University of Oxford, UK. He has previously worked in London and in Montreal. His work has been concerned with the operation of neural circuits in prefrontal and cingulate cortex when decisions are being taken; and understanding functional interactions between brain areas during decision making and the anatomical connections that mediate those functional interactions.
  • Neil Stewart Speaker
    Professor, University of Warwick
    Prof. Stewart is a psychologist at Warwick University interested in decision making and perception. Stewart’s work focuses on the cognitive processing of everyday economic decisions. Recent findings include establishing that there is an unexpected and detrimental effect of requiring minimum payments on credit card statements and that attitudes to money, risk, and delay fluctuate wildly with irrelevant recent experience of prices, chances, and intervals.
  • Ray Dolan Speaker
    Director, Wellcome Trust Centre for Neuroimaging
    Ray Dolan’s research focuses on providing a neurobiological characterisation of human emotion and how it interacts with other components of cognition, with an emphasis on decision making. He has published over 400 peer reviewed papers in a 25-year career and is ranked the most cited scientist in the world for Neuroscience and Behaviour ( In 2010 he was awarded membership of the Royal Society, and is currently an Einstein Visiting Fellow of the Einstein Foundation Berlin.